The primary purpose of this blog is not financial gains, but rather to have some fun, record the thoughts and progress of the authors, and generally to create high-quality content that’s as fun to read as it is to produce.

Regardless, beginning December 1, 2009, the FTC requires bloggers to disclose whenever there could be hidden interests or unspoken biases related to recommendations.  So here goes…

First, the obvious: Jonathan Levi, the site’s founder (that’s me!) is a tech investor and advisor, as well as an online instructor. Here is a list of things he’s involved with, if you’re curious.

Second, the still pretty obvious: I recommend a lot of products, courses, and books throughout the website, as do various guests on the podcast. I will not recommend any product I do not personally use, or which has not at least been recommended by someone’s opinion I trust considerably. However, where I help readers find products, books, or courses, I often earn a referral commission.

Third, the even obvious: Per the FTC rules, if I interview someone and they cover the bill for lunch, I would need to disclose this. The same goes for if I use an Amazon link that earns me 8 cents instead of an Amazon link that earns me 0 cents. If someone gives me a comfy t-shirt with a logo and I wear it in a photo, same deal. Disclaimers all over the place. This would be annoying for me and even more annoying for readers. But those are the rules. So, to cover my ass and preserve your reading experience, please assume that, for every link and product I use, the following all hold true:

Please feel free to use the text and images on this page with proper attribution; I took them from Tim Ferriss who makes the same suggestion. There is no reason why each blogger should have to reinvent the wheel.

(Illustrations courtesy of Louis Gray and Jeannine Schafer. Copy inspired by & used with the permission of Tim Ferriss.)